Do you want to replace regular cigarettes with a moder practical and better alternative in the form of snus, or do you simply want to try out the popular pouches? In that case, you should know what parameters to consider when choosing. This way, you can select a quality snus that will be tasty and just right for you. If you are unsure what to think about when buying snus, we have a clear guide for you.

Start with the form of snus

Snus can be generally divided into two basic groups:

  • Loose form
  • Pouches

Loose Snus

The loose form of snus is a classic that never disappoints. It is a traditional presentation that has been around for decades or even centuries. The characteristic feature is that before use, you need to shape the product into a ball and then place it under your upper lip.  

Loose snus is popular, especially among those who don’t mind more complex dosing and desire a classic taste. Currently, it is available in several brands, with some of the most popular being Makla, General or Skruf.

In English, loose snus is referred to as “loose”. However, the Swedish term “lös” is also commonly used.

The nicotine content in loose snus is usually moderately high, for example, around 12 mg/g. In some cases, you may come across stronger products suitable for experienced consumers.

Pouches

Snus packaged in pouches is currently one of the most popular forms. It is appreciated for its easy use and the fact that both flavour and nicotine are released almost instantly after placing it under your upper lip. You can use it anywhere and anytime.

Pouches can come in various flavours, including traditional and menthol, as well as other interesting flavours. Sweet fruity flavours are popular, but others, such as coffee, cinnamon, chocolate, coconut, or liquorice, are also coming to the fore.  

When buying snus in pouches, you will also choose the size and format, which will affect the comfort during use, the amount of product, and the overall experience.

Continue with the format of pouches

If you have chosen snus in pouches, there are a few additional steps to consider within the selection process. One of them is choosing the format. Most manufacturers offer three basic types:

  • Original portion – these are brown pouches, slightly moist on the surface and inside, which leads to a rapid release of their effects. They are an excellent choice for those who want an immediate kick. The downside is that they require more frequent spitting.
  • White portion – these are white pouches with a slightly moist surface but a dry content. The experience of using them lasts slightly longer compared to the original portion. The advantage of white portion is that is doesn’t stain your teeth, and spitting is not as frequent.
  • White dry portion – these are white pouches with a completely dry surface and content. You will feel the flavour and nicotine only after moistening them with saliva. The overall experience with white dry portion is long-lasting and can last up to 30 minutes.

Choose the right pouch size

Chewing tobacco pouches come in various sizes. The choice depends on you and the situations in which you want to use them.   

The basic pouch sizes include:

  • Mini – the smallest pouches available on the market. They easily fit under your lip, making them discreet and ideal for use at work, in the car, or at the cinema. Their advantage is also the comfort. After a few seconds, you’ll forget you have them in your mouth.
  • Slim – thin pouches slightly larger than mini pouches, but still comfortable and discreet under the lip.
  • Super slim – very similar in size to regular slim pooches, but narrower, ensuring a higher level of comfort and discretion. You can use super slim pouches anywhere and anytime.
  • Normal – the classic size of pouches containing slightly more product than slim or super slim. They may be slightly visible under your lip, making them more suitable for home use.
  • Large – the largest pouches on the market, containing a significant amount of product, ensuring the best and most intense experience. The downside is that they are not discreet, and you can see them under your lip. Therefore, they are not suitable for use in restaurants or at work.

Check the nicotine content

Nicotine content is a crucial parameter. It helps you determine whether a particular product is suitable for you or whether you should look for something stronger or weaker. Generally, it is essential not to overdo nicotine consumption. Too much nicotine can cause various complications for inexperienced users, such as dizziness or nausea.

Nicotine content is not always indicated on the product packaging, but some manufacturers or sellers divide the products into several groups, which can help you orient yourself:

  • extra light,
  • light,
  • medium,
  • strong,
  • extra strong.

However, the problem is that these groups do not have precisely defined amounts of nicotine per gram of product or per pouch. That is why it’s a good idea to primarily rely on the stated nicotine content and follow these rules:

  • Average smokers starting with snus should choose products with a nicotine content of 1 to 6 mg per pouch.
  • Heavy smokers starting with snus should opt for a nicotine content of 6 to 12 mg per pouch.
  • Experienced snus users can also choose higher nicotine levels. However, when increasing nicotine intake, do it gradually to avoid unwanted effects.

Do not forget about the flavour

The flavour significantly influences the overall experience of using snus. While menthol pouches can provide a great kick and energy boost, fruity flavours can improve mood or even have a calming effect. Among the offerings from well-known and popular brands, you will find:

  • Classic flavours – these are regular, spicy tobacco flavours suitable for those who prefer tradition and do not like to experiment.
  • Fruity flavours – perfect for those who love sweetness. There are dozens of different fruit flavours to choose from, including raspberry, pineapple, melon, lime, mango, or orange. You may even come across combinations of various fruits.
  • Menthols and mint flavours – if you want to cool down and get a slight kick, the classic menthol or mint flavour will be an excellent choice, available from almost every chewing tobacco brand.
  • Icy flavours – usually, these are fruit flavours enhanced with icy and cooling tones. They are ideal, especially when you need an energy boost.
  • Other flavours – this category includes various interesting flavours such as chocolate, coconut, coffee, sweet liquorice, or cinnamon. Some of them may also have icy variations.

Consider the snus brand as well

Each brand is characterzed by different products. For example, Pablo Killa will delight experienced users who love strong pouches. The same goes for brands like Nick & Johnny or Offroad. On the other hand, the brand Edel is the exact opposite, offering snus suitable for beginners.

Some brands offer both pouches and traditional loose snus. Additionally, they may have interesting and less traditional flavours that set them apart from the competition.